Go Inside Dale Earnhardt Sr.’s Stunning $4 Million Former Yacht, “Sunday Money” [In the News]

This article was featured on whiskeyriff.com in May 2023 and was written by Casey Young.

Dale Earnhardt Sr. very tragically passed away right before the completion of his massive yacht he named “Sunday Money,” which is a 2001 model, 100-ft. Hatteras with five staterooms and a Detroit Diesel engine.

It was formerly located in Fort Lauderdale, Florida, and was named for the song country duo Brooks & Dunn actually wrote with Dale Sr., and was later recorded for the album The Dale Earnhardt Winston Cup Collection.

That specific record was done in conjunction with his 1993 NASCAR Cup Series Championship (his sixth title out of seven overall) and played at the awards banquet to honor him that year.

Anywho, according the Charlotte Observer, the yacht was built to replace a 1989 Hatteras 74 CPMY that Sr. used for deep-sea fishing, and it is such a shame he never got to take it out into the open waters, as he sadly passed away on February 18th, 2001 during a final-lap collision in the Daytona 500.

Hatteras Yachts Customer Service Manager Baird Paschal told the outlet that back in the day, it was a massive deal when Dale Earnhardt paid a visit to their shop on the coast in New Bern, North Carolina:

“NASCAR in those days was a big deal here, and it didn’t make a difference if you were a man or a woman.
Miss America came one time and didn’t get nearly the attention Dale Earnhardt did.”

Ya gotta love it…

And though “Sunday Money” was top-of-the-line with all the premium features and bells and whistles when it was completed in 2001, it has since been updated with all new electronics, new bottom paint and prop speed, in addition to the interior has also been remodeled.

Denison Yachting listed the vessel for 4.2 million in 2018, and the incredible ship also features a full-service custom “sunken” bar, alfresco dining & a lounge area.

They shared a very high-quality walkthrough video of the entire yacht at the time, and it’s downright gorgeous.

I know Dale Sr. would’ve absolutely lived his best life taking fishing adventures on “Sunday Money,” and it’s sweet to see they kept that “3” flag flying at the front to honor his memory.

You can watch the whole video here.

The song “Sunday Money” is nearly impossible to find anywhere in its entirety these days unfortunately, but is a whole song about the life of Dale Sr. and what a badass driver he was.

Dale Sr. also starred in the music video for Brooks & Dunn’s “Honky Tonk Truth”